For several households in India, buying vegetables from markets isn't complete without the complimentary 'Dhaniya' (coriander leaves). However, this tradition was somehow missing while ordering vegetables from online delivery platforms.
Recently, a user on social media site X, formerly known as Twitter, highlighted this issue noting that his mother was surprised to find that she had to pay for 'Dhaniya' while ordering vegetables from Blinkit.
While tagging Blinkit CEO Albinder Dhindsa, the person said that his mother has suggested that 'Dhaniya' should be given for free with a certain amount of vegetable purchase.
"Mom got a mini heart attack because she had to pay for dhaniya on Blinkit. @albinder - Mom is suggesting that you should bundle it for free with a certain amount of veggies," the X user Ankit Sawant wrote.
Shortly after the post went viral, Dhindsa responded with, 'Will do', highlighting the company's commitment to addressing user concerns.
"It’s live! Everyone, please thank Ankit’s mom. We will polish the feature in the next couple of weeks," Dhindsa wrote while sharing a screenshot of it.
Dhindsa's reply has gained significant attraction on social media, garnering over 7,50,000 views and over 10,000 likes.
In the comment section, several X users hailed the initiative.
"This dhaniya update is worth a billion dollars in market cap. 5% higher closing tomorrow," one user wrote, while another one commented, "Don't know about the profit loss business mindset. But this is really a good gesture, at least now boys don't have to try hard to convince their mother to buy vegetables online."
"Great you are listening to your customers so promptly," a third person wrote and also requested the company to introduce "jute/cloth bags for carrying against refundable fees."
"I won't mind paying a small fee to get my blinkit orders always in reusable bags. I feel we are generating a lot of paper waste otherwise and with e-commerce the frequency becomes an issue," the person wrote.
Recently, a user on social media site X, formerly known as Twitter, highlighted this issue noting that his mother was surprised to find that she had to pay for 'Dhaniya' while ordering vegetables from Blinkit.
While tagging Blinkit CEO Albinder Dhindsa, the person said that his mother has suggested that 'Dhaniya' should be given for free with a certain amount of vegetable purchase.
"Mom got a mini heart attack because she had to pay for dhaniya on Blinkit. @albinder - Mom is suggesting that you should bundle it for free with a certain amount of veggies," the X user Ankit Sawant wrote.
Shortly after the post went viral, Dhindsa responded with, 'Will do', highlighting the company's commitment to addressing user concerns.
Mom got a mini heart attack because she had to pay for dhaniya on Blinkit.@albinder - mom is suggesting that you should bundle it for free with certain amount of veggies.
— Ankit Sawant (@SatanAtWink) May 15, 2024
Subsequently, in a follow-up post after a few hours, Dhindsa announced the 'free dhaniya' feature, while thanking the X user's mother for the same. He further stated that the company would polish this feature soon.
"It’s live! Everyone, please thank Ankit’s mom. We will polish the feature in the next couple of weeks," Dhindsa wrote while sharing a screenshot of it.
It’s live! Everyone please thank Ankit’s mom 💛
We will polish the feature in next couple of weeks. https://t.co/jYm2hGm67a pic.twitter.com/5uiyCmSER6
— Albinder Dhindsa (@albinder) May 15, 2024
Dhindsa's reply has gained significant attraction on social media, garnering over 7,50,000 views and over 10,000 likes.
In the comment section, several X users hailed the initiative.
"This dhaniya update is worth a billion dollars in market cap. 5% higher closing tomorrow," one user wrote, while another one commented, "Don't know about the profit loss business mindset. But this is really a good gesture, at least now boys don't have to try hard to convince their mother to buy vegetables online."
"Great you are listening to your customers so promptly," a third person wrote and also requested the company to introduce "jute/cloth bags for carrying against refundable fees."
"I won't mind paying a small fee to get my blinkit orders always in reusable bags. I feel we are generating a lot of paper waste otherwise and with e-commerce the frequency becomes an issue," the person wrote.
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